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MAN-MANAGEMENT BY PEP-NIP SYSTEMS
The ‘carrot and stick' approach has been ingrained in human relationships
since time immemorial. In the past half-century or so, however, there has been
a growing consciousness of the degree to which behaviour can be controlled by
‘carrot and stick' methods. Pavlov's famous experiments with dogs probably
mark the point at which their purposeful use as a technique began to be
considered on a significant scale. Some of the applications were for
therapeutic purposes e.g. operant conditioning of autistic children but
others found their way into management practices.
Fred Herzberg, in his paper "One more time; how do you motivate employees?"
(Harvard Business Review 1968),
described the ‘carrot and stick' approach in terms of ‘KITA', which signifies ‘Kick in
The Arse'. He pointed out that nowadays
KITA are psychological rather than physical and that of these the negative type
(corresponding to the ‘stick'), is the most advantageous, for example because
the person administering it can appear to be above it all and the employee has
no tangible evidence of actual attack.
PEPS & NIPS
The term ‘KITA', though humorous, is
unnecessarily vulgar and moreover not particularly apt. How can a non-physical
KITA be delivered? How can a caress, inducement or other encouraging act be
identified by the term ‘positive Kick In The Arse'? Why ‘Arse' when physical assault can be anywhere - and
psychological stimuli are to the mind anyway?
Instead of KITA, it is preferable to describe the two basic elements
as:-
PEPS - Positive [Encouraging] Psychological
Stimuli.
NIPS - Negative [Intimidating] Psychological
Stimuli.
| Single elements are called: |
PEP with the notation
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NIP with the
notation
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Assemblies of these elements may be referred to as PEP-NIP systems.
This paper does not deal with the single or multiple delivery of random or
unplanned NIPS and PEPS which are endemic in human interactions. Along with
the consciousness of the PEP-NIP model there has developed a systems approach to
the use of PEPS and NIPS, in which positive and negative stimuli are
combined in a pattern designed to determine or influence behaviour.. These have found their use in, for example, negotiation, marketing and career development.
A convenient model of the use of PEPS and NIPS is one in which ‘the target' -
the person being controlled - is regarded as negatively charged. Positive and
negative signals may be applied to attract or repel and thus move ‘the target'
as required. This analogy is much more useful than the conventional "carrot,
stick and donkey" model; the increasing sophistry of electronic devices and
circuits has its counterpart in the growing complexity of NIP and PEP dispensing
systems. The action of a series of positive and negative signals on the negatively
charged electron causes a spot of light to move in intricate patterns on the
screen of a cathode ray tube; similarly, a system of NIPS and PEPS can
make a target person
dance to whatever tune may be required - providing of course that person
behaves like a ‘thing'.
SYSTEMS APPROACH
Six
varieties of PEP-NIP systems have been identified in management practice and in
literature.
These are summarised in:
Six PEP-NIP Systems
A starter note is also attached on:
NIPS & The Law
My first publications on PEP-NIP Systems was in the Harpenden
Parish Magazine issues of December 1970 to February 1971, under the pen-name of
Theo E. Klinal. The name was based on a logic-free anagram of ‘Clinical
Theology', a psychological ‘movement' which was strong within the Church at
that time. The papers are attached:
The Klinal papers |